For
this project I will be reinterpreting Pieter Bruegel the Elder’s painting
“Tower of Babel”. This image represents the fable of people building a tower to
get closer to god. God seeing this then destroys the tower and splits the
peoples unified language in to many others, this was used to describe to mainly
children why people around the world have different languages, and answers the
questions that if we where all created by God in his own image why is it that
we speak different languages.
Growing
up in a very strict religious household I was always surrounded my religious
iconography and was my first encounter with religious artwork. As I have grown
older and given up my religion in favour of science, I have often wondered why is it that religion still has a big part in our
society when so many people are atheists. This work will be my reinterpretation
of this religious painting by looking at social media as the new religion.
The
work will consist of a wooden panel 114cm x 155cm (size of the original tower
of babel) and digitally printed onto that will be the code of the digital image
from a major website where most people get their information from (WIKIPEDIA),
the code will also have words that have been corrected by MS word to make up
the text of the image. It is this text that I will be focusing on for this
piece, as it is the new digital language.
Digital language is becoming the
new standard as we now use social networking sites and handheld devices as
platforms to communicate with one another. Ananiadou states, “In 2010, 30.1 million adults in the UK (approximately 60%) used the
Internet almost daily, which is almost double the estimate of 2006.” (Ananiadou
et al. 2011:13)
The
words that appear in the text will be visually represented in moving image form
as a video made from images associated with the words will be projected onto
the panel.
The
reason I have chosen to use the words themselves from the autocorrected text
rather than images that represent them is to represent the last of the social
networking sites that rely on text rather than image, for example sites like
FaceBook have now become increasingly less popular due to people preferring to
convey an idea or emotion or status or even reflect their virtual selves
through images and image dominated social networking sites such as Instagram,
Tumblr and Pinterest to name a few.
Social
Networking sites have always been a place to project oneself in a digital realm
or a virtual reality. The profiles that we create on these sites are only
snapshots of our lives, and ourselves they show very little about who a person
is or what experiences they have had in order to make them who they are. It is
this snapshot of someone that has already become a part of Virtual Reality so
it is only natural for people to immerse themselves fully using devices such as
Google Cardboard or Oculus Rift. Social Networking sites where a way of
communicating with others via CMC (Computer-mediated Communication) we interact
and message friends, family and co-workers in this way.
CMC
come with its own language we as a people have created shortcuts and
abbreviations for words for texting and instant messaging that have become a
part of our everyday vernacular for example, LOL (laugh out loud), M8 (mate),
GTG (got to go) and B4 (before) to name a few. It is this integration of ‘text
speak’ into our everyday conversations that have become a form of communication
accommodation, Gamon describes this accommodation is his report as ‘the general observation that in conversations people tend to
non-consciously converge to one another’s communicative behavior.’ (Gamon 2011)
and goes on to state that ‘Linguistic style is also known to be, for the most
part, generated and processed non-consciously’. (Gamon 2011)
This
would imply that this accommodation is a subconscious reaction to our current
communication styles for example Gamon’s study was based around Twitter users
as he states that ‘Twitter is a fertile ground for dyadic
interactions.’ (Gamon 2011) and goes on to state ‘[The] conversations are not
face-to-face and do not happen in real-time.’ (Gamon 2011)
This would lead me to believe that the lack of
face-to-face interactions has helped cement this accommodation as CMC across
the whole Internet as the new language, where English is the most commonly
written language.
In another study Ananiadou found that
‘19.1 million UK households (73%) had an Internet connection. It was found that
Internet use is linked to various socio-economic and demographic indicators.
For example, 60% of users aged 65 or over had never accessed the Internet,
compared to 1% of those aged 16 to 24.’ (Ananiadou et al. 2011:13) and goes on
to confirm the numbers of written English online by stating ‘The English
Internet the most used in the world – only the Chinese Internet comes anywhere
close, with 445 million users. The third most popular language on the Internet
is Spanish, with about 153 million users.’ (Ananiadou et al. 2011:14) This
report confirms that fact that the written English language online has become
it’s own unique form of CMC where text speak is the common tongue.
As mentioned previously it is social
media that I feel plays the biggest part of this new language and I feel that
it creates a division between generations much in the way that the Tower of
Babel collapsed and created linguistic divisions, social media has created
linguistic division amongst generations of people.
The
future of social interactions and dialogue between people communicating via
social networking sites is uncertain as the popularity for sites like Twitter
and Facebook fall out of favor with younger generations due to their main focus
being on written conversation rather than imagery as Lauciute writes ‘the
original idea of Facebook was to enable users to share visual content, but
somehow the focus turned towards typed communication.’ (Lauciute
2013) and
goes on to confirm the younger generations preference to visual communication
by stating ‘Stimulation through images is just easier [for them] to access.’
(Lauciute
2013)
Facebook
has tried to combat this mass exodus from younger generations by investing in
VR (Virtual Reality) technologies as they predict that this will become the new
platform for CMC, Guian-illanes confirms this by stating ‘Facebook has actually
invested $2B in the Oculus Rift project, an
amount that begins to demonstrate how essential this new addition to virtual
reality technology might be in the future of social media.’ (Guian-illanes
2015) and goes on to confirm this idea that VR will be used for CMC by stating
‘Individuals will have an even more compelling way to entertain themselves and
stay in contact with one another. (Guian-illanes 2015)
![]() |
| Image From: http://www.tubefilter.com/wp-content/uploads/2016/02/facebook-vr.jpg |
This
new form of CMC created through VR means that generations will no longer
communicate through face-to-face interactions, Guian-illanes posits this idea
by stating ‘The lack of physical embodiment in virtual settings simulates
feedback without limitations. This increasing blur between the virtual and the
real is redefining the way individual humans adapt to act on a social level.’
(Guian-illanes 2015) this means that this will fundamentally change the way in
which people interact socially with each other as well as how we shall
communicate.


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